In the world of haute horlogerie, Patek Philippe has maintained a unique tradition: beyond its own Salons in Geneva, Paris and London, all its timepieces are distributed through an exclusive network of local retail partners worldwide who represent the brand. Many of these relationships span over several decades, built between family businesses that share similar values of independence, quality, service, and multi-generational stewardship.
To celebrate and cherish these long-standing relationships, Patek Philippe occasionally creates commemorative pieces for significant retailer anniversaries. As Thierry Stern, President of Patek Philippe, explains for a special edition watch for Hettich, St Hellier in 2016: “Every watch retailer around the world would dream of having something special created exclusively for them. You have to have a very special relationship to do this sort of thing.”
These limited editions are not commonplace marketing tools but instead celebrate genuine human connections. Designed with retailers who understand their local markets, the timepieces reflect not only the taste of their time but also the unique character of their clientele—from hometown cities on World Timers to cultural motifs in artistic dome clocks. Production numbers range from unique pieces to rarely more than 100 examples and they only sporadically appear on the secondary market, almost always exceeding their initial retail value, making them particularly sought-after.
This comprehensive guide examines the retailer anniversary pieces in Patek Philippe’s modern history organized by complications to showcase the remarkable breadth of these collaborations. From the pioneering 1985 ref. 3940 Beyer perpetual calendar to the record-breaking 2021 Tiffany Nautilus ref. 5711/1A and many lesser-known pieces, these watches demonstrate how the proudly independent Patek Philippe recognizes its most important partnerships. This list focuses on known limited edition, commemorative pieces. Retailer signed Patek Philippe watches have existed since the late 19th century and are also sought-after by collectors.
The Pioneers
Beyer Chronometrie is not only the world’s oldest watch retailer, it is also Patek Philippe’s oldest business partner and as such holds a unique position. Founded in 1760, it is owned and operated by the eighth generation of founder Matthäus Beyer’s family and has occupied its prestigious location on Zurich’s iconic Bahnhofstrasse since 1877. Remarkably, Beyer began retailing Patek Philippe around 1842—just three years after the Genevan manufacture’s founding. Beyond commerce, both companies are united by shared values and deep mutual respect and friendship. It comes as no surprise, then, that Patek Philippe reserved Beyer the privilege of creating and receiving spectacular ground breaking pieces before any other retailers.
Ref. 3940 – 225th Anniversary of Beyer, Switzerland, 1985
One of the first commemorative retailer anniversary watches was created with Beyer in 1985. During the challenging quartz crisis of the 1980s, Patek Philippe decided to return to its roots of master of mechanical watchmaking by introducing a manually-wound perpetual calendar, the ref. 3940. In hindsight, this proved to be the foundation of the company’s success as we know it today. Patek Philippe chose to introduce this new reference by creating a pre-series of 25 pieces exclusively made to commemorate Beyer’s 225 years – a major decision for both partners.
The 25-piece limited edition in yellow gold is set apart from the regular production pieces by:
- A golden dial (“doré”) with the “BEYER” signature at 12 o’clock
- The series number below the moon phase at 6 o’clock
- A hand-engraved solid caseback that reads “Patek Philippe – No [movement number] – Fabriquée pour le 225ème anniversaire de Beyer à Zürich – 1760-1985”
- A customized box with an engraved plaque with Beyer’s logo and “Beyer 1760 – 1985”
The first 15 examples were fitted with a German calendar (Zürich being located in the German-speaking part of Switzerland) and the 10 last with an English calendar. The movement numbers all start with 770 0xx, “xx” being the series number that is also on the dial side.
The significance of these pieces is underscored by where they ended up: No. 1 was acquired by Theodor Beyer himself and now resides in the Beyer Museum in Zürich, while No. 2 was initially sold to an important Swiss collector and now resides in the Patek Philippe Museum in Geneva—two of the most prestigious horological institutions in the world.
Occasionally, one of the 23 remaining pieces appears at auction and – for good reasons – commands a significant premium compared to any other 3940. The last to sell publicly (No. 12) was purchased for CHF 330,265 ($405,000) at Artcurial in Basel, Switzerland, in June 2025.
Ref. 5170 – 250th Anniversary of Beyer, Switzerland, 2010
When Beyer celebrated its 250 years in 2010, Patek Philippe once again reserved its partner the privilege of receiving another exclusive pre-series piece of a major new watch. Since its founding, Patek Philippe had relied on third-party movement bases for all its chronographs, personalizing and upgrading them in-house but building upon someone else’s design. That changed in 2010 when the caliber CH 29-535 PS—Patek Philippe’s very first in-house chronograph movement—was introduced with ref. 5170.
To mark this historic moment and Beyer’s quarter millennium of existence, Patek Philippe released a 50-piece limited edition of ref. 5170 in yellow gold (ref. 5170J-010) as a pre-series to the regular production. The Beyer edition features a blue tachymeter scale (as opposed to a pulsometer on the first series regular production models), blue chronograph seconds and minutes hands (as opposed to black) and the “BEYER” signature at 6 o’clock. The watch came with a sapphire case back and a second closed case back that is engraved “Patek Philippe No [series number]/50 Fabriquée pour le 250ème de Beyer à Zürich 1760 – 2010″. Its accompanying box features a plaque that reads “BEYER 250 ans” and a slot to insert the second case back.
While very significant to Patek Philippe’s history, these pieces can still be found at very attractive prices and I wouldn’t be surprised if collector’s interest grows significantly in the coming years.
Unique References and Complications
While having an anniversary piece made by Patek Philippe is a great honor, having an entirely new reference exclusively created for the occasion or receiving a short series of a complicated pieces is certainly the ultimate sign of strong ties.
Ref. 5150 “T150” – 150th Anniversary of collaboration with Tiffany & Co., USA, 2001
Tiffany & Co. needs no introduction. One of the most prominent retailers and jeweler in the world it was founded in 1837—two years before Patek Philippe—and the relationship with the Genevan manufacture began in 1851, when it became its first exclusive agent in North America. To mark the 150 years of collaboration in 2001, the first limited edition for a U.S. retailer was created by Patek Philippe: a unique case and a unique movement resulting in a unique ref. 5150, the “150” being a clear nod to the anniversary. The model features a 36mm officer-style case, reminiscent of ref. 3960J created for Patek’s 150th anniversary in 1989 and the movement builds upon the newly introduced annual calendar, notably displaying the month as a numeral. The silver dial prominently features an oversized “T” at 12 o’clock and the famous Tiffany & Co. signature at 6 o’clock. As a nod to its American heritage, the day and date are shown in line apertures.
The ref. 5150, also known as “T150”, was made in a total of 450 pieces: 150 in yellow, rose and white gold. The hinged case back is engraved with an image of Patek Philippe’s historic Geneva headquarters and the dates 1851 and 2001. The edition was made even more special by its full set, which includes an anniversary medal and a unique Tiffany-blue outer packaging embossed with “T150” showing how much care was given in creating this special piece. A full set obviously adds a lot to the collectability of this unique reference.
Ref. 5125 “W125” – 125th Anniversary of Wempe, Germany, 2003
Headquartered in Hamburg, Germany, where it was born in 1878, Wempe has grown to being one of the most important retailers in Europe and the United States, while being family owned and operated, now in the fourth generation. To mark Wempe’s 125th anniversary and 75 years of business relationship with Patek Philippe in 2003, the Genevan firm created not just a variation of an existing piece but a unique model, a testament to their shared values and long-lasting ties.
The 36mm case of the ref. 5125 – note the “125” as a nod to the anniversary – houses an Annual Calendar movement with the same type of display as the ref. 5396. The yellow, rose and white gold versions – each limited to 125 pieces – feature an opaline dial, while the platinum – limited to 100 pieces – features a black dial with a red minute track, a color scheme many collectors chose to commission their own special orders. The calendars were available in either German or English, all variants feature “WEMPE” under the moon phase at 6 o’clock and the case back reads “125 Jahre Wempe xxx/125 Patek Philippe” (Platinum: xxx/100). Here again the presence of a complete set adds to the value of the watch: it came with an additional sapphire case back, a commemorative medal and a red outer packaging embossed with “W125”.
Both the Tiffany & Co. and Wempe editions mark the most complete executions of anniversary pieces, which must have required long hours of development and discussion between Patek Philippe and their long-standing retailers.
Ref. 5057 – 25th and 50th Anniversary of Cortina, Singapore, 1997/2022
Cortina, based in Singapore, is one of the longest-standing and most important retailer in South East Asia and as such it comes as no surprise that they were awarded a unique reference in celebration of their 25th anniversary as early as 1997. The ref. 5057 is based on the ref. 5055 with the addition of a triple hobnail bezel. Crafted in pink gold and limited to 100 examples (ref. 5057R-001), it is known for its asymmetrical dial layout with a moon phase, date and power reserve indicator. The sapphire case back reads “Cortina Jubilee Watch”.
In another first, Cortina chose to pay homage to its own anniversary piece for their 50th anniversary in 2022. The ref. 5057 was issued again, this time in white gold with a grey dial and limited to 100 examples (ref. 5057G-010). It is quite unique for Patek Philippe to have resumed the production of a watch 25 years after a model had been discontinued. The back is engraved with “Cortina Watch 50th anniversary Since 1972”.
Ref. 5049 – 200th Anniversary of Boodle & Dunthorne, United Kingdom, 1998
Creating an exclusive series of 20 perpetual calendars was daring back in 1998 as these complicated pieces were not quite an easy sale. The occasion was obviously very special: commemorating two centuries of the foundation of British jeweler Boodle & Dunthorne (now named Boodles). The resulting piece (ref. 5049P-001) is made of platinum with a black dial and dauphine hands. It is based on the ref. 5139 but with a stepped bezel as opposed to a Clous de Paris pattern. The case back reads “In celebration of 200 years Boodle & Dunthorne – 1798 – 1998” and the number xx/20. Today this model is highly desirable and sought after among collectors as it’s one of only a handful of limited and numbered perpetual calendars.
Ref. 5079 – 50th Anniversary of George Pragnell, United Kingdom, 2004
Choosing to commission a minute repeater for your anniversary certainly is a statement and a testament to both the exceptional relationship the retailer has built with Patek Philippe and the extraordinary local client basis it has established over the years. This is exactly what George Pragnell did. The English retailer, based in Stratford-upon-Avon and established in 1954, is a family-owned and operated business now in its sixth generation.
To celebrate their 50th anniversary in 2004, a 5-piece series ref. 5079 in yellow gold with a distinctive black dial with Breguet numerals (ref. 5079J-010) was commissioned. The case back is engraved “50 GOLDEN YEARS – 1954 George Pragnell 2004”. The watch was delivered with a second sapphire case back and the outer packaging of the presentation box was embossed with the commemorative inscription “50 Golden Years 1954 George Pragnell 2004”. The retail price in 2004 was £162,000 ($291,000) and the last one to sell publicly reached $444,000 in 2015. This commemorative piece is one of the very few known limited-edition minute repeaters and the only one made for a retailer anniversary.
Rare Handcrafts
Dome clocks and rare handcrafted wristwatches are certainly among the most collectible items from Patek Philippe and could not be better choices for celebrating an anniversary. Each is a pièce unique, as the crafts involved—enameling, engraving, guilloché, and others—cannot be perfectly replicated and represent works of art in themselves.
Ref. 1577M “Portugal” – 25th Anniversary of David Rosas, Portugal, 2010
To celebrate the 25 years of David Rosas in Lisbon, Portugal, Patek Philippe’s artisans created a Dome Clock (ref. 1577M-001) celebrating the great discoveries of Portugal, each panel displaying an ancient map that depicts Portuguese territories at the time of the signing of the Treaty of Tordesillas in 1494. The base of the clock is engraved “Portugal Peça Única, 25° Aniversário da David Rosas”. In a very generous gesture, the piece was auctioned off for charity by David Rosas in February 2010 and the €105,000 proceeds donated to “Terra dos Sonhos”.
Dome Clock “Titanic” – 60th Anniversary of Lunn’s Jewellers, United Kingdom, 2014
Created for the 60th anniversary of Belfast-based Lunn’s Jewellers in 2014, this clock’s central motif recalls the departure of the RMS Titanic from Belfast for its maiden voyage in 1912. The cloisonné enamel dome is inspired by the Titanic’s glass cupola. Since 2015, it is on loan at the City Hall of Belfast, which had recently opened, and is on display along other Titanic artifacts.
Ref. 20145M “Singapore Skyline” – 50th Anniversary of Cortina, Singapore, 2022
On the occasion of Singapore-based retailer Cortina’s golden jubilee in 2022, a unique Dome Clock dedicated to the city of Singapore and its skyline was created. Crafted in grand feu cloisonné enamel, the ref. 20145M-001 depicts iconic local landmarks from the Merlion to the Central Business District, the Esplanade and across to Marina Bay Sands. On the dome, a cascade of fireworks with 50 gold stars celebrates the anniversary of Cortina Watch, while the base is engraved “Cortina Watch – 50th anniversary – Since 1972”. This piece has not been offered for sale and has joined Cortina’s own collection.
Ref. 5098 – 225th Anniversary of Hausmann & Co., Italy, 2019
Celebrating Rome, home to one of the most important and oldest retailers, Hausmann & Co., required a beautiful tribute to the Eternal City and its charming places. The “Piazza di Spagna” (ref. 5098G-081) displays the Church of Trinità dei Monti, surrounded by the azalea flowers adorning the famous steps during springtime. The “Castel Sant’Angelo” (5089G-082), an iconic place in the history of Rome, depicts one of the statues of the bridge in front of the castle, known as “Angel of the Plague”. Both are engraved with “Hausmann & Co. 1794-2019” on the back.
Calendars and Travel Time
Ref. 5035 – 50th Anniversary of Sincere, Singapore, 2004
Sincere Watch Limited was one of the leading Southeast Asian retailers, established in 1954 and was the oldest retailer in Singapore. It played a major role in bringing Swiss watchmaking to the region and after changing hands several times, it was acquired by fellow Singapore-based retailer Cortina in 2021. In 2004 Sincere celebrated its 50th anniversary with a remarkable Patek Philippe Annual Calendar, that shows the level of appreciation for complications local collectors have. The white gold watch (ref. 5035G-043) features a blue dial with full Roman numerals and the sapphire case back displays Sincere’s logo and the dates 1954 and 2004. 50 pieces were made for this golden jubilee.
Ref. 5134 – 150th Anniversary of Gübelin, Switzerland, 2004
Founded in 1854 in Lucerne, Switzerland, Gübelin is a family-owned luxury retailer and jeweler now in its sixth generation. On the occasion of their 150th anniversary, special editions of the ref. 5134 Travel Time were created: 50 pieces in yellow gold with brown dial, 45 pieces in rose gold with silver dial, 45 pieces in white gold with blue dial (which often fades to light grey over time) and 40 pieces in platinum with black dial. The dial features a rare double signature with “Gübelin” at 9 o’clock symmetrical to “Patek Philippe” at 3 o’clock. The back reads “Gübelin 1854-2004” and features the retailer logo. The watches came with a Gübelin-blue outer packaging.
Ref. 5205 – 130th Anniversary of Roman Mayer, Switzerland, 2018
Nestled in Montreux on the Swiss Riviera, historic family retailer Roman Mayer celebrated its 130th anniversary and 75 years of collaboration with Patek Philippe in 2018. For the occasion, the retailer released the remarkable 15-piece limited edition ref. 5205G-016. The Annual Calendar features a white gold case and a salmon dial with blacked indices and hands—a highly sought-after combination among Patek Philippe collectors. Notably, the calendar indications are in French, as Montreux is in the French-speaking part of Switzerland.
Ref. 5905 – 150th Anniversary of Weir and Sons, Ireland, 2019
Weir and Sons is a family jeweler, now run by fourth- and fifth-generation family members based in Dublin, Ireland. For their 150th anniversary in 2019, 25 pieces of the special edition ref. 5905 in platinum were commissioned (5905P-014). The Annual Calendar chronograph is characterized by the “Kelly green”, also called “Irish green”, color of the dial and strap—a color synonymous with Irish tradition and heritage. The case back is engraved with “Weir and Sons 150th Anniversary”, and the watch was delivered with a pair of cufflinks. Additionally, Weir and Sons commissioned an oak wood outer box made by Croglin Limited (in place of the standard Patek Philippe presentation box) which features a commemorative plaque on which the limited-edition number is engraved.
Ref. 5212 – 50th Anniversary of collaboration of Juwelier Heldwein, Austria, 2024
The ref. 5212A is the second only retailer anniversary piece made in steel (after the Nautilus Tiffany & Co.). A family business since 1902 now run by the fifth generation, Austria-based Juwelier Heldwein celebrated 50 years of retailing Patek Philippe with a specially designed weekly calendar (ref. 5212A-010). The dial features a burgundy color matching the retailer’s brand colors and a clean sans-serif typeface compared to the regular production model. The sapphire case back says: “Patek Philippe & Juwelier Heldwein – 1974-2024 – 50 years of collaboration”. Only 20 pieces were made.
World Time Watches
World Time watches are the timepiece of choice for celebrating anniversaries. Nothing is more meaningful to a retailer’s loyal local clients than seeing their hometown highlighted on the city ring instead of the generic city representing their time zone, adding an emotional connection that transcends the simple watchmaking world.
Several World Time watches were created to celebrate anniversaries, ranging from simple city changes to modified inner dials or hour disks—some very discreet and understated, others daring and bold. The case back is either left blank, features an engraving, or—quite frequently—includes an inscription on the sapphire crystal.
Ref. 5110 – 25th Anniversary of The Hour Glass, Singapore, 2004
The very first retailer anniversary World Time was born from the friendship between Thierry Stern, president of Patek Philippe, and Dr. Henry Tay, president of The Hour Glass, one of the leading watch retailers in Southeast Asia. They chose the ref. 5110 World Timer in platinum to commemorate the 25th anniversary of The Hour Glass retailer. Twenty-five pieces were made, each featuring Singapore in red lettering on the city ring (in place of Hong Kong).
Below are Anniversary World Time watches ranked chronologically. When present, the inscription on the back is written in quotation marks.
Calatrava
Ref. 3796 & Ref. 3919 – 150th Anniversary of Gobbi, Italy, 1992
Gobbi, the historic watch and jewelry retailer founded in 1842 by Raimondo Gobbi based in Milan, Italy, had been family-run for six generations until its closure in the summer of 2024. The relationship with Patek Philippe could be traced back as early as the 1940s. Celebrating their 150th anniversary in 1992, Patek Philippe and Gobbi created two commemorative editions of ref. 3796 in rose gold and ref. 3919 in yellow gold– two classic watches reflecting the taste of the time. While the watches themselves are identical to the regular production models, they carry a special hand engraving on the back: “Patek Philippe pour Gobbi 150 ans 1842-1992” followed by the number of the edition. Notably the Certificate of Origin delivered with the watches also mentions the engraving. The presence of the original certificate obviously adds a lot to the collectability of these commemorative pieces.
Ref. 3998S – 150th Anniversary of Garrard & Co., United Kingdom, 1993
To commemorate the 150th anniversary of long-term, London-based Patek Philippe retailer Garrard & Co. in 1993, Patek Philippe created a limited edition of 150 3998S. A sought after “pink-on-pink” with pink gold case and pink dial (described as “velouté rose”), this edition is made even more special by the addition of pink gold Breguet numerals and hands. The watch came with a sapphire crystal – a rare feature at the time – that has been personalized with “1843 GARRARD 1993 L’ANNIVERSAIRE” and xxx/150. Presented with a unique wooden box, it initially retailed for £7,950 as can be seen on the newspaper clipping above.
Ref. 5000F – 200th Anniversary of Hausmann, Italy, 1994
Founded in 1794 by German emigrant Ernst Hausmann, Hausmann & Co. has been one of the most important Italian watch and jewelry retailers and remains family-owned and operated by descendants of the founding families to this day. To celebrate their 200th anniversary in 1994, Patek Philippe released a special edition of 100 examples of ref. 5000F in pink gold with a silver dial with Breguet numerals and hands. The plain case back is engraved “1794 – Roma – 1994 Hausmann & Co.”. Anecdotally, the ref. 5000 was initially designed for a possible partnership between Patek Philippe and Ferrari that never materialized. This Italian origin story might have influenced the choice of this model for the anniversary.
Ref. 3923S – 25th Anniversary of Wu Shang, Taiwan, 1995
Wu Shang Trading Company Limited, founded in 1970, is the official distributor of Patek Philippe in Taiwan. The watches made in 1995 celebrate their 25th anniversary and are notable on multiple levels: they are the only pieces made for a distributor’s anniversary (as opposed to a retailer), the first anniversary pieces for a Patek Philippe partner outside of Europe, and they celebrated a significantly earlier anniversary than the pieces made up to then (25 years vs. 150+ years).
Two very attractive watches with a lot of flair were made in a total combined production of fewer than 50 pieces, which were exclusively retailed through the Authorized Dealers in Taiwan. The ref. 3923S is a so-called pink-on-pink with a pink dial (“rosé”) and sword hands, and the ref. 3923SR has a pink gold case with an ivory white dial and ruby hour markers. As revealed by the “S” (for sapphire) in the reference, both feature an open case back adorned with the text “25th year anniversary – Wu Shang – Patek Philippe”. An open case back was often requested by Asian clients at the time but remained a rare feature in the 1990s. As a side note, “25th year anniversary” is nonstandard English and should have read “25-year anniversary” or “25th anniversary”, which adds to the charm of these pieces.
Ref. 3923 – 150th Anniversary of Harrods, United Kingdom, 1999
Harrods, one of the world’s most renowned department stores, celebrated 150 years in 1999 with a special series ref. 3923 limited edition and numbered to 35. This edition can be considered a lap of honor for ref. 3923 as the reference was discontinued in 1999 after 13 years of production. It combines a pink gold case with a silver dial adorned with Breguet numerals and Breguet hands. The solid case back features the “Harrods Knightsbridge” logo as well as “1849-1999 Celebrating 150 Years” and the serial number xx/35. Interestingly, number 00/35 has sold at auction, first in 2002 at Antiquorum, so one might wonder whether a total of 36 or 35 pieces has been made (then another number would not have been produced).
Ref. 5053 – 150th Anniversary of Andreas Huber, Germany, 2006
Based in Munich, Germany, Andreas Huber was founded in 1856 and was the oldest watch and jewelry retailer in Germany. It was family-owned until 2002 when it was acquired by Bucherer but kept the “Andreas Huber” name until 2009. To celebrate their 150th anniversary in 2006, two special editions of ref. 5053 were made in pink (ref. 5053R-010) and white gold (ref. 5053G-010) in 25 pieces each. Contrary to the regular model, the date is at 3 o’clock (and not 6), the silver dial features traditional Roman numerals, and the officer style-case back is engraved “Andreas Huber München – 1856-2006 – 25 ex”. The ref. ref. 5053 was only produced between 2001 and 2005 so this limited edition can once again be considered an end-of-run piece.
Ref. 5296 – 150th Anniversary of Somazzi, Switzerland, 2010
Based in Lugano in the Italian speaking part of Switzerland, retailer Somazzi was founded in 1860 and remains a family business, now in the sixth generation, and have retailed Patek Philippe timepieces since 1906. The classical ref. 5296 was chosen to celebrate their 150 years in 2010: a pink gold version with brown dial (ref. 5296R-012) and a white gold version with blue dial (ref. 5296G-013). Only 15 of each were made. The text on the sapphire back reads “150 anni Somazzi 1860-2010” as well as the number “xx/15”.
Ref. 5153 – 125th Anniversary of Zigerli & Iff, Switzerland, 2018
In celebration of their 125th anniversary and 115 years of collaboration with Patek Philippe, the oldest luxury boutique in the Swiss capital Bern, Zigerli & Iff commissioned 25 specially made ref. 5153R-010 timepieces in rose gold in 2018. The dial features a rich brown finish, while the officer-style case back is engraved with the representation of a bagpiper in medieval attire—inspired by the statue atop the iconic Pfeiferbrunnen fountain in Bern’s old town—along with the inscriptions “ZIGERLI + IFF ” and “125 JAHRE”.
Ref. 5296 – 225th Anniversary of Hausmann & Co., Italy, 2019
Hausmann & Co. became one of the rare retailers having pieces made for a second significant anniversary. To celebrate their 225 years, the classical Calatrava was chosen. 50 pieces were made in rose gold with a grey sunburst dial (5296R-016) and 50 in white gold with a blue sunburst dial (5296G-017). Both prominently feature a fittingly chosen Roman numeral “XII” at 12 o’clock. The sapphire case back is decorated with “Hausmann & Co. 1794-2019”.
Nautilus
Ref. 5711 – 170th Anniversary of collaboration with Tiffany & Co., USA, 2021
For the 170-year partnership between Patek Philippe and its first U.S. retail partner, Patek Philippe created a limited-edition steel Nautilus (ref. 5711/1A-018) with a striking and immediately recognizable Tiffany Blue dial. Furthermore, the dial is stamped “Tiffany & Co.” at 6 o’clock. This watch was notable as the final run of the ref. 5711 in steel before the watch was officially retired in 2022.
This timepiece represents something of a first: a “triple signature” watch featuring Patek Philippe and Tiffany & Co. on the dial, with LVMH—the world’s largest luxury conglomerate, which acquired Tiffany & Co. in January 2021—discreetly integrated within the final digit of “2021” on the case back.
Pairing such a remarkable design with one of the most sought-after watch models ever created, this edition instantly became one of the most desirable pieces, with the first publicly sold model reaching an astonishing $6.5 at Phillips New York in December 2021, all proceeds donated to charity. While prices have come down, it now still sells for seven figures, far surpassing the initial $52,000 retail price.
Given its popularity, many fakes have surfaced. Frequently they are modified regular ref. 5711/1A models that have had the dial swapped with a counterfeit. However, the green dial and the Tiffany Blue ref. 5711 use a different font on the date wheel, which is less often replicated and serves as an easy authentication clue. That said, an Extracts from the Archives can only be obtained for timepieces whose date of first sale exceeds 10 years—meaning from 2031 onwards for this model. Therefore, one should absolutely look for complete examples and double-check case and movement numbers to make an informed buying decision.
Conclusion
Reflecting back on these anniversary pieces, it becomes evident that they celebrate Patek Philippe’s long-lasting partnerships with local retailers. These collaborations represent a business philosophy that prioritizes relationships over transactions. Patek Philippe’s commitment to family-owned, multigenerational partners speaks to values that increasingly distinguish the manufacture in luxury watchmaking.
The numbers alone underscore the exclusivity of these editions: most comprise fewer than 50 pieces, and include several unique pieces. Production spans the entire spectrum of Patek Philippe’s capabilities—from simple time-only Calatravas to minute repeaters, with customization ranging from personalized engravings to entirely unique references—yet each reflects the specific tastes and heritage of its commissioning retailer and their local clientele.
For collectors, these pieces offer something beyond mere ownership—they provide connection to specific moments in time. Whether through established retailer relationships or the dedicated hunt on the secondary market, acquiring one of these commemorative pieces remains as much about the journey as the destination and the joy of wearing a very exclusive piece on the wrist.
Looking forward, this tradition suggests that despite industry changes, Patek Philippe will continue honoring its most important partnerships through these remarkable commemorative pieces—ensuring that the human connections remain central to its philosophy.
End note from author: While I conducted as comprehensive research as possible, other pieces may exist as there was often no communication from either Patek Philippe or the retailer around these very short limited editions. If you own a piece that is not currently featured, please reach out—we will be happy to update the article.
Collectability thanks Edouard Henn for his in-depth review of Patek Philippe retailer anniversary pieces. Edouard has been passionate about horology since his teenage years. He began his professional journey at Girard-Perregaux before transitioning to luxury retail across Europe and the Middle East. With a business education background, Edouard brings both product and collector’s perspective to his writing.
September 2025
